Trends are always changing, even in the tea industry! In 2023, cheese tea, a savory drink from Taiwan, simple hot tea, and holistic healing herbal teas were gaining popularity. This year, iced tea is becoming a favorite of many. Let’s take a look at the iced tea trends on the rise this year in 2024.

RTD Iced Tea

2024 is all about convenience and health. Ready-to-drink (RTD) teas are a healthier alternative to coffee or soda. Coffee drinkers have many RTD options, and soda is readily available in almost all grocery stores or gas stations. For tea drinkers, there haven’t been too many options on the go. For a midday pick-me-up, try a RTD iced tea instead of your usual can of Pepsi or cup of coffee.

Iced Matcha Tea Lattes 

Matcha is a newer trend that is still very present in 2024, especially in the form of an iced tea latte. The green tea properties in matcha contain rich antioxidants for reduced risk of disease and L-theanine for a steady level of focus and energy. Iced Matcha Lattes have become a popular menu item at many cafes and drive-thrus coffee shops.

Iced Tea Lemonade

Another trend of 2024 is iced tea lemonades. Lemonade is commonly paired with green tea, black tea (also known as an arnold palmer), or with a fruity tea such as hibiscus. A splash of lemonade gives iced tea a hint of citrus and sweetness, perfect for the summer time. Iced green tea lemonades and black tea lemonades are even listed on the Starbucks menu.

A Healthy Habit for 2024

When it comes to tea, there are so many flavors to choose from and trends to try out. Iced Tea growing in popularity is great for both sellers and consumers alike. Switching from coffee or soda to iced tea is a healthy habit everyone should try out in 2024.

Trends are always changing, even in the tea industry! In 2023, cheese tea, a savory drink from Taiwan, simple hot tea, and holistic healing herbal teas were gaining popularity. This year, iced tea is becoming a favorite of many. Let’s take a look at the iced tea trends on the rise this year in 2024.

RTD Iced Tea

2024 is all about convenience and health. Ready-to-drink (RTD) teas are a healthier alternative to coffee or soda. Coffee drinkers have many RTD options, and soda is readily available in almost all grocery stores or gas stations. For tea drinkers, there haven’t been too many options on the go. For a midday pick-me-up, try a RTD iced tea instead of your usual can of Pepsi or cup of coffee.

Iced Matcha Tea Lattes 

Matcha is a newer trend that is still very present in 2024, especially in the form of an iced tea latte. The green tea properties in matcha contain rich antioxidants for reduced risk of disease and L-theanine for a steady level of focus and energy. Iced Matcha Lattes have become a popular menu item at many cafes and drive-thrus coffee shops.

Iced Tea Lemonade

Another trend of 2024 is iced tea lemonades. Lemonade is commonly paired with green tea, black tea (also known as an arnold palmer), or with a fruity tea such as hibiscus. A splash of lemonade gives iced tea a hint of citrus and sweetness, perfect for the summer time. Iced green tea lemonades and black tea lemonades are even listed on the Starbucks menu.

A Healthy Habit for 2024

When it comes to tea, there are so many flavors to choose from and trends to try out. Iced Tea growing in popularity is great for both sellers and consumers alike. Switching from coffee or soda to iced tea is a healthy habit everyone should try out in 2024.

Matcha is a powder made from ground green tea leaves that has a distinct earthy taste. Matcha powder can be used multiple ways, such as in smoothies, in baked goods, and most commonly, in tea. Matcha tea has become an increasingly popular alternative to coffee and other caffeinated beverages, but why? Keep reading to learn more about the benefits of matcha. 

High Antioxidant Content

Matcha is known to be high in antioxidants. What are antioxidants? They are compounds that reduce damage caused by oxidation. Reduction in oxidation damage can lower the risk of chronic diseases such as heart disease and high blood pressure. 

Gradual Release of Caffeine 

Similar to coffee, matcha powder contains caffeine. However, the difference is that matcha contains L-theanine, an amino acid that allows for a slower, more steady release of caffeine. Some people who drink coffee report experiencing a caffeine “crash,” feeling fatigued when the caffeine wears off. With matcha, you will feel a steady presence of energy without the crash. This gradual release from L-theanine may also help with brain function and focus.

Better for Oral Health 

Another benefit of matcha is its reduction in hydrogen sulfide (H2S), a gas from oral bacteria that causes bad breath. Dissimilar to coffee, matcha is much less acidic and does not stain your teeth. 

Matcha Magic

Overall, matcha has many benefits when it comes to health and energy levels. Switching from matcha to coffee can result in a reduced risk of chronic diseases, steady energy levels without a caffeine crash, and better breath and oral health. Aside from its health benefits, matcha is also very easy to prepare and easy to incorporate into your diet. Simply mix matcha powder with hot water or milk, throw it in a blender with frozen fruit, or toss it in your favorite muffin mix!